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Home Archive for June 2020
The time of world war 2 is a captivating one not only in terms of politics, and society but also when it comes to fashion. The fashion trends that were being followed in those days were serving as a portrayal of all the incidents taking place across the globe in a very obvious and striking manner. This time period left a lasting impression on the study of fashion and all the fashion designers of that time and the ones yet to come. World war 2 brought with it and forced many restrictions that further influenced many fashion trends and even caused some to be altered. The war altered the roles of women in society and gave rise to a new kind of fashion requirements. Scroll down to find a list of various ways in which world war 2 impacted 40s women’s fashion:

1) Man-Made Fiber
During World War 2, as every industry was facing restrictions, bans were imposed on several materials that were usually imported from the outside world and there were restrictions on raw material too that led to the development of man-made fibers. The man-made fiber that was created during world war 2 can still be seen in the world of today in various forms and styles. The need to save essential fibers and assets also led to this approach in fashion.

2) Style and Silhouette
With the fashion and clothing industry facing challenges in the form of bans and restrictions, there was a major shift regarding the style and silhouettes of the outfits. 40s women’s dresses were now more inclined towards simplicity. Designers were focusing on using their creativity and turning the instructions of the governments into products of their brilliance and making the new trends of world war 2 fashionable. The silhouette lines of outfits crafted during world war 2 are a popular trend in even the clothing items produced today.

3) Similarity in Fashion
There was a scarcity of fabrics and luxury fibers were almost close to non-existent and the rationing system was introduced. With these changes, the world could witness mitigating differences among various social classes. Under the mandates of the government, the styles and outfits of every woman became almost identical, hence, bringing a similarity in the fashion of all classes and less and less noticeable differences among social classes. The similarity in fashion could be seen in the form of work outfits and those worn on formal occasions.

4) Dresses Resembling Military Uniforms
With the shift in the responsibility of women from working in homes to taking charge of industries as the men were recruited to take part in the war, a major impact on the women’s fashion arose. The 1940s dresses that were worn by women during world war 2 largely resembled the uniforms worn by military officials. The skirts got shorter as they should be in a situation of war for the purpose of being more practical to be worn and the shoulder pads were introduced. Women also started wearing pins on their dresses as a military official would do with their badges. The coats that were often worn were made of linen, cotton, or wool.

5) Colors and Prints
Sober and nude colors took place of all the other colors during the 1940s. The 40s women’s fashion constituted of simple designs and plainer looks that adorned warm coats, slacks, and frocks that were washable. Patriotic colors were the thing of the 40s women’s fashion, and sweaters and cotton blouses became popular to be worn with pinafore dresses. The shoes worn during this time were likewise plain and had flat heels.

6) Fashion Trends
To be compatible with the activities of the wartime, the fashion trends mainly constituted of utility clothing lines and washable dresses. And, although, the inclination towards wearing jewelry declined, women still liked wearing bracelets and necklaces made out of pearl-like beads or pearls. Dress codes, which were previously dictated by the gender of the person, diluted during world war 2. The need to save material also prompted the shorter than usual length of the skirts worn during that time. During world war 2, girls were supposed to wear a dress with the length that reached their knees or skirts with blouses along with a woolen hat, headscarf, or a beret.

World war 2 had a major impact on the fashion of women. The man-made fiber was developed, style and silhouettes of the dresses changed, the difference among various social classes mitigated and similarity in the 40s women's fashion became more visible, patriotism led to dresses that resembled military uniforms, colors that were muted and sober, and prints that best matched the ongoing wartime situation became a trend. These fashion trends influenced many fashion and costume designers and continue to inspire fashion designers even today with the perfection in simplicity and plainer looks.
Call it blocking the sun or a gracious extension of the Victorian era, women in the Roaring 20s did not leave their houses without putting on a hat or headwear first. From cloche hats to bonnets and turbans, there was plentiful of amazing choices available that would go with their tons of outfits all year round.

You can pick any of these hats to nail your 1920s look. Have a look.

Cavalier & Bi-Corn Hats 


The enormous hat fashion from the previous decade prevailed only for some time in the 1920s until the feather tapestry was banned and fashion designers came up with the Cavalier hats. Inspired by the movie, The Three Musketeers, these hats were crafted seasonally from either straw or velvet. Although the leading ladies of the movie wore Cavalier hats that had three horns, the Bi-corn hat style that followed suit gained much more popularity. Folded up only on two pointed sides, the Bi-corn hats often had a bow, tassel, ribbon, feather, or jewel dangling low on one side.

Turbans 

Turbans were another fashionable pick for men and women in the 1920s. The turban headwear became so trendy that people would even wear it to formal evening parties and gatherings, decorated with brooches and jewels. Although merely a cloth wrapped around the head, fashion architects crafted turbans in fascinating styles that would cover the whole or half of the head and yet look utterly glamorous.

Women would often make a turban out of a headscarf, wrapping it horizontally around the head or down to their hair length. They come with jewels fastened or fancy decoration, which at times would be detachable to serve for either purpose. Paired with gloves and costume jewelry such as the pearl necklace, turban hats would do wonders with any of the 1920s dresses.

Cloche Hats 

They arrived in the year 1924 and dominated the headwear for almost a decade. The Cloche hats were one-of-a-kind; these had an apology for a brim, reached low on the brows, and fitted snugly on the skull that women had to have a bob haircut. The low hat-line made it difficult to see far ahead, so women would march chin up and effortlessly create an aura of feminine arrogance that conformed to that era.


These were worn for everyday use and were still able to fill the need for a more proper headwear. The increasing fame for Cloche hats amounted to an increase in their versatility – people would put on a cloche hat for formalwear and find it best suited. Their snug style, bow crown, and delicate embroidery were sufficient as it was which consequently birthed the idea to expand the Cloche collection. The hats started to emerge with longer brims, and the space for variation expanded.

Sporty Beret Hats

These prevailed from the previous decades, enjoying the sporty look with a floppy style. The fabric would weigh down at one side with minimum additions, and the beret hats were the perfect go-to-headgear for outdoors, sweaters, plaid skirts, and horseback riding. The later years transformed the sporty beret hats into chic French berets which prevailed for many years the following suit.


Contrary to the limited collection of hats composed today, fashion designers had a colossal of ideas in that era. Eyes stealing tantalizing looks, with long/short hair hidden under a hat were a provocative sight to see and thus added on dramatically to the docility of the women. It now gets easier to understand why women from that era are still symbolized for their submissiveness and ravishing femininity.

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